Equipment
The fairway finder
We're never short of competitive golf at this time of year.
Whether it's the summer knockouts, club matches or monthly medals, now is when we all want to be playing well. It's that momentum and unwavering confidence that golf can bring. Win one match or shoot a few under your handicap in a competition and it won't be long until your expectations on the course change.
Finding the fairway
Hitting a poor tee shot on the first can easily be blamed on feeling a little stiff. It's happened to all of us and - we hate to say it - it will happen again in the future too.
But when you're playing well and on the final stretch, it's important to keep going and finish the round with confidence.
Whether you're feeling the pressure in a tight match or have a good score going, having an option in your armoury that almost guarantees you'll find the fairway off the tee is a godsend.
How the pros play
Taking a club off the tee that you know you’ll be able to find the fairway with 9 out of 10 times is massive, and directly elevates your confidence as well as your scoring ability. Just ask the pros how important finding the fairway is.
Skilled players often choose to hit a cut shot off the tee, methodically striking the ball with a soft fade to gain more control over the ball at the expense of distance.
When striking a cut shot, Rickie Fowler explained to Golf Digest that he needs to be relaxed and mentally committed to the shot rather than trying to force the result.
A big thing is making sure you don't slice into it. Staying behind it is important, but continuing to release it. When I'm trying to hit a cut, I'm thinking cut, I'm not trying too hard to cut it.
Rickie Fowler | Golf Digest
Finding your fairway-finder
Plenty of golfers suffer from a slice, hitting the ball far to the right of the fairway. This can result in feeling the need to drastically try to compensate by setting up to the ball aiming far to the left. If this sounds like you, the PING G440 SFT golf driver or fairway wood will be just the tool for you. SFT stands for ‘Straight Flight Technology’ and besides being light and wieldy, this club has an adjustable backweight to give you draw correction, helping take the severity out of your slice.
Other golfers suffer from the complete opposite problem, and regularly hook their ball through the left side of the fairway. If this is more your natural shot shape, you’ll get on well with the G440 Max golf driver or fairway wood. The longer shaft and overall lighter construction allow for you to gain faster ball speeds on your strikes for more distance down the fairway.
If you’re a skilled player with a fast swing speed and you want to get the most out of your tee shots, you’ll feel at home with the PING LST golf driver or fairway wood. PING’s ‘Low Spin Technology’ model naturally provides lower spin and more control on where you place your shot thanks to the three-position backweight. Weight has also been relocated within the clubhead to offer a better launch and consistently straight drives.
Maybe it's a case of putting the driver away when you really need to find a fairway, opting for a trusty fairway wood instead? Luckily, PING's G440 fairway woods are the perfect tool for the job.
If you’re thinking it’s time to add a new driver or fairway wood to your bag but you’re uncertain of which one would best suit you, we’re available in the pro shop to consult you.
